著书立言
郑俊斌独创"个人品牌英语演讲艺术"
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Speak more effectively in public 个人品牌英语演讲艺术 Presentation(Giving a Speech in Public) Designs and Skills 怎样用英语演讲和演示 From two aspects: 1)How to make rapid progress in learning to speak in public怎样快速进步 2)Appeal to your audience引起观众的注意和欣赏 Life time topic-- If possible, spend years in preparation终身必须学习的课题 Topic-- Talk about something: a. You have experienced or studied亲历 b. You are excited about(sometimes you will just keep silent about sth), and 因某事激动 c. You want to share with your audience and you are eager to tell your listeners about.急于想与人分享 Look inside yourself for topics to talk about and talk from your heart— not from your book. 从内心挖掘素材，不能从书本上找 Sing(=Speak) something simple Not to attempt to speak on some world-shaking problems such as “The Atomic Bomb”, “China’s Political Reform” but just take something simple-almost anything will do, provided that the idea interests you and the audience谈生活中平凡的、大家熟悉的事物 Eight points highlighted in giving a speech in public强调八点 1. Make some brief points of the interesting things you want to mention简写要点 2. Do not write out your speech(magic formula, which you can use it everywhere. 5“Ws”) 勿逐字写 3. Never, never, never memorize your speech word for word, sentence for sentence勿背诵 4. Fill your talk with illustrations and examples擅用实物 Know far more about your subject than you can 内容烂熟于心 Communicate clearly and concisely清晰、简洁; Organize thoughts with a sure process固定流程; Use evidence to support your ideas实物支持 6. Rehearse your speech by conversing with your friends彩排预演 7. Instead of worrying about your delivery, find ways of improving it不用担心、只管不断改进 8. Do not imitate others, be yourself作最好的自己不模仿别人 Ten ways to make our listeners show their good feeling for us and for our speeches 做好以下10点让听众喜欢你的演讲 1) Consider yourself honored by being asked to address an audience- say so! 2) Give your listeners sincere appreciation 3) Whenever possible, mention the names of some of your listeners 4) Play yourself down—not up 5) Say ”we” ---try not to say “you” 6) Pay attention to your voice modulation 7) Talk in terms of your listeners’ interest 8) Have a good time making your talks(humorous, incidental and dramatizing) 9) Appeal to the noble emotions of your audience 10)Welcome criticism—instead of resenting it. A Drill (Exercise) Topic: Do you want to live in big cities or small towns? Please give us a presentation on that topic. Introduction & express your opinion One reason 1. The point Example Explain the logic relation between the example and the point Another reason 2. The point Example Explain the logic relation between the example and the point The third reason 3. The point Example Explain the logic relation between the example and the point Summary Presentations in Our Reality Called upon for a presentation to an audience, regardless of its make-up /size. Professional presentation skill– crucial & a new survival skill (apply for a job) Four general purposes ofpresentations a) To inform b) To sell c) To convince/ persuade d) To train The Second Drill (Exercise) Topic: Do you want to eat out or do you want to cook your meal at home? Please give us a presentation on that topic. Introduction & express your opinion One reason 1 The point Example Explain the logic relation between the example and the point Another reason 2 The point Example Explain the logic relation between the example and the point The third reason 3 The point Example Explain the logic relation between the example and the point Summary Aim of the Concentrated Presentation Training Plan and Organize Professional Presentations Create and Maintain a Corporate-favourable Image and Impression Be More Natural and Relaxed when Making Presentations Communicate Ideas with Clarity & Force Sell Ideas and Inspire People(make friends with the people you meet and influence the people you meet) How to get presentation skills Those necessary and most effective presentation skills and techniques are normally coupled with a great deal of practice. No one is an exception. If we want to get presentation skills, we can never omit substantially practicing a presentation. Therefore practice is one of the most important factors in giving an effective and successful presentation. The more presentations we give the more we are able to learn from what we did right, and what the audience liked, and what perhaps we could change to make our presentation more successful. Only in this way can we get presentation skills. Good presentations warrant the 3 points: 1. Understanding our audience (students or participants) is one of the most important presentation skills we must learn, as presentations are always for the audience. 2. The presentation must be relevant to the audience, and must be engaging the interest of the audience; otherwise our presentation is worthless. 3. All presentation preparation must take into account the needs and wants of our audience if our presentation is to have any success at all. Good presenters characterize the following hallmarks: They and their language are creative They develop their own styles They use their energy Learning from the presentations that others give is highly recommended The more presentations we watch and participate in then the better equipped we are to improve on our presentation skills. We can learn from what works in other people’s presentations and incorporate them within our own style of presenting. From watching others present we are able to identify mistakes they make, and mistakes we need to be aware of when giving our own presentations. What are the additional actions positively helping our presentation? 1.Build our confidence and poise 2.Develop the powerful opening that our presentation needs 3.Capture and hold the favorable attention of our audience 4.Make what we say more believable through the use of evidence 5.Increase the impact of our presentation by using various kinds of exhibits 6. Become more professional in our use of flip charts, overhead projections, PPT,etc. 7 Make our presentation more interesting and lively through audience participation The high level of arts of speaking in public 1). Creating a Positive First Impression Establish a positive first impression Identify personal objectives for presentations Develop rapport with the audience Project professionalism, authority and competency 2). Representing Yourself Always present and highlight a good image of yourself Communicate with enhanced credibility and reinforce an informative message in a convincing manner with supportive evidence (Remember: conclusion should never comes before facts) 3). Presenting Complex Information 1 Develop flexibility in making complex material simple and understandable 2 Improve our delivery of written essay or complex academic material 3 Present them in an interesting, captivating, enthusiastic and even dramatizing way 4 Relate to the audience at their level(seldom use jargons or technical terms) 5 Follow a logical progression of ideas 4).Communicating with greater impact Develop emotional contact(including eye contact) Develop increased flexibility through the use of expressions, gestures and voice modulation, and overcome barriers that restrict our flexibility (such as: take away those chairs in the way) 5).Motivating and Inspiring People to Action Present in a convincing (task oriented) way Persuade an audience to take action Offer reliable, verifiable evidence Be motivational, clear and concise(including tasks, aims and programs planned) 6).Responding to Pressure Situations Maintain professional composure under pressure(Q&A with audience,students or media interviews) Communicate clear, concise, positive messages Sell long-term and strategic ideas(self and organization) Present competence, confidence and leadership ability to handle stressful situations  郑俊斌老师
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